{"id":636,"date":"2021-05-27T20:04:27","date_gmt":"2021-05-27T17:04:27","guid":{"rendered":"https:\/\/hygger.io\/guides\/?p=636"},"modified":"2021-12-22T17:07:29","modified_gmt":"2021-12-22T14:07:29","slug":"remote-product-management","status":"publish","type":"post","link":"https:\/\/hygger.io\/guides\/agile\/product-management\/remote-product-management\/","title":{"rendered":"Remote Product Management"},"content":{"rendered":"<p><span data-preserver-spaces=\"true\">When the whole world confronted the coronavirus pandemic, many businesses did not know what remote work was and did not understand how to restructure and adapt their activities to new realities.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">In\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/hygger.io\/guides\/agile\/product-management\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">product management<\/span><\/a><span data-preserver-spaces=\"true\">, the adaptation of distributed work was less painful compared to other areas. However, it is true only at a glance. Today, many companies can already give a clear answer to the question: Can product managers work remotely?<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">This post is dedicated to remote product management, as well as a profession that is gaining more and more popularity every day &#8211; remote\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/hygger.io\/guides\/agile\/product-management\/product-manager\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">product manager<\/span><\/a><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-21216\" src=\"https:\/\/hygger.io\/wp-content\/uploads\/2021\/05\/97.png\" alt=\"remote product management\" width=\"1500\" height=\"900\" \/><\/p>\n<h2><b>What Does It Mean to be a Remote Product Manager?<\/b><\/h2>\n<p>Surprisingly, there\u2019s not much difference between a remote product manager if compared to a PM who works from the office. Perhaps, being a regular product manager, you are already doing a part of your work remotely. For example, you can run user interviews or hold meetings with your stakeholders virtually with the help of online video conferencing tools.<\/p>\n<h3>So what does a remote product manager do?<\/h3>\n<p><span data-preserver-spaces=\"true\">Different businesses have specific needs. Let&#8217;s say, remote product managers have the exact same roles as their office-based counterparts. Here are some of their responsibilities:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Lead a product team.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Lead the product development and the\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/hygger.io\/guides\/agile\/product-management\/strategy\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">product strategy<\/span><\/a><span data-preserver-spaces=\"true\">.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Conduct user interviews.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Discover user requirements.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Build actionable user stories.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Develop the product vision and work on positioning.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Set clear timelines and ensure that\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/hygger.io\/guides\/agile\/product-management\/planning\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">product planning<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0runs well.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Prepare and manage a\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/hygger.io\/guides\/agile\/product-management\/product-roadmap\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">product roadmap<\/span><\/a><span data-preserver-spaces=\"true\">.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Choose and apply quantitative and qualitative metrics.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Implement various tools to create mockups and wireframes, gather feedback, and deliver results.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Maintain customer and stakeholder communication.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Collaborate with other teams to ensure unified product development.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Create new feature announcements.<\/span><\/li>\n<\/ul>\n<h3>Why Remote Product Management?<\/h3>\n<p>Now we can confidently proclaim that remote product management is a current trend and offering remote work will become necessary to attract top product talent.<\/p>\n<p>Product teams all over the world must adapt to this new way of working by creating all conditions and implementing the tools that will help them be successful. Remote work encourages discipline, transparency, and crystal clear communication, which are essential for successful product management.<\/p>\n<p>Running a remote product team requires transparency, communication, and autonomy that should be at the core of your remote product culture.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-21217\" src=\"https:\/\/hygger.io\/wp-content\/uploads\/2021\/05\/91-1.png\" alt=\"A remote product manager\" width=\"1500\" height=\"900\" \/><\/p>\n<h3>What Are the Skills Needed to Be a Remote Product Manager?<\/h3>\n<p><span data-preserver-spaces=\"true\">Efficient product managers need to have some of the most varied soft and hard skills in a team. And it&#8217;s not only about good communication and organization skills.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Here are some of the most essential skills that top companies are looking for from the potential remote product manager:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Excellent interpersonal and communication skills<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Strong leadership<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Organization skills<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Prioritization capabilities<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Time management<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ability to work autonomously<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Client management abilities<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Critical thinking<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Managing multiple projects<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Budgeting skills<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ability to troubleshoot customer issues at a distance<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Problem-solving<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ability to work cross-functionally<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Strong technical skills<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Understanding of key metrics<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">What you will need above any of the above skills is product sense. It means that you first have to become a subject expert and learn all the details about the product.<\/span><\/p>\n<h3>Why Do People Still Avoid Working Remotely?<\/h3>\n<p><span data-preserver-spaces=\"true\">Most job descriptions assume that you\u2019ll share physical space with your colleagues.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Many business owners still consider management at a distance a real challenge. However, we are living through the consequences of the Internet revolution and, in many cases, individuals can work from anywhere. But why do people still avoid working remotely?<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Most businesses still have strong hierarchies, and managers think that their employees require supervision. They think that being side-by-side is the quickest way to answer a question or reformulate a task.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Although there are many workflow methodologies, they involve gathering as a team at a certain point (and team meetings are much simpler when sharing the same room).<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Presence is simply faster. Speaking to a colleague next to you is much quicker than setting up a conference call.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">The factor of informality also plays a role. Sharing the office, the kitchen, and even the parking lot make communication easier and more natural.<\/span><\/li>\n<\/ul>\n<h3>Distance Is Not a Problem if You Have Powerful Product Management Tools and Techniques<\/h3>\n<p>Does it make any difference whether you work in Munich or Vilnius when you deal with digital products? The right answer is &#8220;No&#8221;.<\/p>\n<p>Remotely or not remotely, as a product manager, you have to divide your efforts between different aspects of the job. Being methodical and dividing tasks into smaller groups can significantly facilitate your day-to-day efforts.<\/p>\n<p>Product team members who can neatly allocate duties across time are more than ready to work remotely. They just need to design workflows that avoid bottlenecks.<br \/>\nMany roadmap models avoid uni-linear progressions and prefer more networked frameworks instead.<\/p>\n<p>In fact, standard road mapping software that your colleagues use at the office can also work for you. You will just need to add some extra details, so those in different locations could feel in the loop.<\/p>\n<p>Otherwise, you will need a standard set of PM features: from convenient online Kanban boards to powerful prioritization frameworks.<\/p>\n<p><a href=\"https:\/\/hygger.io\/wp-content\/uploads\/2021\/05\/Hygger-Kanbna-board-qq.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-21218 size-full\" src=\"https:\/\/hygger.io\/wp-content\/uploads\/2021\/05\/Hygger-Kanbna-board-qq.png\" alt=\"Hygger kanban board\" width=\"1276\" height=\"772\" \/><\/a><\/p>\n<h2><b>What Are the Opportunities of Remote Product Management?<\/b><\/h2>\n<h3>1. Cost savings<\/h3>\n<p>Remote product management work impacts the budget you can save along the way. You do not need to pay locally price-adjusted salaries that can significantly cut your payroll expenses. Moreover, you save on office space, hardware, and operations.<\/p>\n<h3>2. Greater talent pool<\/h3>\n<p>When your organization is not physically limited to local supply, it can tap into a global talent pool. Many admit today that companies offering remote work opportunities find qualified specialists faster.<\/p>\n<h3>3. Better focus<\/h3>\n<p>Many people nowadays prefer remote work because they can focus better. They avoid chatter and long coffee breaks going on at work. Although virtual work can feel lonely at times, it can enhance your ability to focus on a given task.<\/p>\n<h3>4. Outside inspiration<\/h3>\n<p>If you use the same apps every day, there are few chances that you will be inspired to develop outstanding products. Having team members all across the world and constant traveling can allow you to tap into a much greater pool of outside inspirations. Your remote colleagues can present the local versions of their favorite apps and maybe find some new ideas.<\/p>\n<h2><b>What Are the Challenges in Remote Product Management?<\/b><\/h2>\n<h3>1. Different time zones<\/h3>\n<p>Remote product teams can work virtually in various time zones. It often leads to scheduling problems. In such conditions, product managers should be always capable of finding common meeting times that ensure the continuous flow of communication.<\/p>\n<p>Nonetheless, distributed team members will face times when night sessions will be unavoidable. The job of PMs is to make their teams aware of any potential problems arising.<\/p>\n<h3>2. Aligning stakeholders<\/h3>\n<p>Product management is a highly collaborative area where you need to align yourself with developers, marketers, designers, sales, customer service, and company management. The task of a remote product manager is to convince everybody in the company to follow along.<\/p>\n<h3>3. Assessing team fit<\/h3>\n<p>If you\u2019ve never seen one of your distributed colleagues in person, it may become harder to assess team fit and qualifications. Such essential aspects as communication skills, team player capabilities, multitasking are difficult to grasp in a couple of video interviews.<br \/>\nTherefore, it is rather important to implement certain activities to standardize your interview process.<\/p>\n<h3>4. Maintaining team morale<\/h3>\n<p>All of us sometimes face problems with motivation when every task at work appears to be cumbersome and dreadful. It is cool when there are friendly colleagues around who can help and lift your spirits.<\/p>\n<p>But what about working in a remote setting? Distributed employees can be lonely at times. This fact may affect their mood and ultimately their ability to perform. In order to avoid these situations, you may initiate enjoyable on-site events that can act as a great morality boost. It will also help your remote team members get to know each other better.<\/p>\n<h2><b>Remote Product Management Best Practices<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-21219\" src=\"https:\/\/hygger.io\/wp-content\/uploads\/2021\/05\/13.png\" alt=\"PM remotely\" width=\"1508\" height=\"672\" \/><\/p>\n<p>Here&#8217;re some essential tips that will help you to quickly master remote product management:<\/p>\n<h3>1. Communicate constantly<\/h3>\n<p>In the case of remote working, one-on-one meetings will be more insightful than ever. Additionally, you need to understand that working remotely will take extra effort for maintaining the friendly work relations you had in real life. Try to communicate and create strong bonds that will eventually build up employee retention.<\/p>\n<h3>2. Maintain a regular schedule<\/h3>\n<p>Flexibility to work whenever you want to is one of the top benefits of virtual work. Be ready that as a product manager, you will have to mold your schedule according to when the rest of the team is online.<\/p>\n<p>And remember that postponing work will cause serious gaps in your team&#8217;s productivity.<\/p>\n<h3>3. Use video tools<\/h3>\n<p>They will help you to bridge the communication gap and will fully replace your face-to-face office meetings. The screen sharing option will save the day every single time.<\/p>\n<h3>4. Set clear review patterns<\/h3>\n<p>You will need to establish performance review methods to assess whether the work your remote team puts into a product is efficient and spot potential bottlenecks.<\/p>\n<h3>5. Address risks timely<\/h3>\n<p>Remote product managers also need a highly detailed action plan for tackling risks before any panic installs. It can be a common doc any team member will be able to access, read, and find out how to manage their crisis.<\/p>\n<h3>6. Keep the team on board<\/h3>\n<p>Product managers, as people who are held responsible for any success and failure of their teammates, are in charge of cultivating the desire for remote success within the team.<\/p>\n<h4>Conclusion<\/h4>\n<p>A remote product manager is a product manager no matter where he\/she is located.<\/p>\n<p>The evolution of professional methods and tools has made it increasingly easy to work at a distance from the office. Product management is not an exclusion. You can use many platforms and services to bridge the gaps that your absence causes. Anyway, the most serious change you and your team have to make is in your minds.<\/p>\n<p>A remote product management job takes careful planning and consideration. By enhancing these skills, you will establish priorities, limits, and ways of working. You may even get advantages that are impossible in the office.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When the whole world confronted the coronavirus pandemic, many businesses did not know what remote work was and did not understand how to restructure and adapt their activities to new realities. In\u00a0product management, the adaptation of distributed work was less painful compared to other areas. However, it is true only at a glance. Today, many [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":342,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"class_list":["post-636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"How to succeed in remote product management.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hygger.io\/guides\/agile\/product-management\/remote-product-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a remote product manager? - Product Management\" \/>\n<meta property=\"og:description\" content=\"How to succeed in remote product management.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hygger.io\/guides\/agile\/product-management\/remote-product-management\/\" \/>\n<meta property=\"og:site_name\" content=\"Hygger.io Guides\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-27T17:04:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-22T14:07:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hygger.io\/guides\/wp-content\/uploads\/2021\/04\/agile.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"9 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hygger.io\/guides\/#website\",\"url\":\"https:\/\/hygger.io\/guides\/\",\"name\":\"Hygger.io Guides\",\"description\":\"Hygger: Project Management Software &amp; Tools for Companies\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/hygger.io\/guides\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/hygger.io\/guides\/agile\/product-management\/remote-product-management\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/hygger.io\/guides\/wp-content\/uploads\/2021\/04\/agile.png\",\"contentUrl\":\"https:\/\/hygger.io\/guides\/wp-content\/uploads\/2021\/04\/agile.png\",\"width\":1400,\"height\":300,\"caption\":\"Agile\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hygger.io\/guides\/agile\/product-management\/remote-product-management\/#webpage\",\"url\":\"https:\/\/hygger.io\/guides\/agile\/product-management\/remote-product-management\/\",\"name\":\"What is a remote product manager? 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